Posts tagged #associations 2025

Make 2017 a Home Run for Your Association: TPG's Not-to-Miss Association Learning Opportunities

Join our team for one or both of these innovative and interactive sessions in the coming weeks. Whether you are in Ontario or BC, these are not-to-miss opportunities to gain practical knowledge and tools about organizational transformation based on real-world examples of association change.

A Practical Guide: How to Lead Your Association in the 21st Century

January 19-20th at the CSAE Trillium Winter Summit in Hamilton.  Hamilton. Facilitator: Jack Shand 

Whether it is our operating model, governance model, membership model or value proposition, ‘experts’ have been telling associations for years they must evolve – or risk extinction. But how on earth do we get from where we are today to where we need to be? This interactive session will challenge participants to address a case study derived from true association examples of transformational change. It will explore the change process, as well as better practices and pitfalls to avoid in driving effective decision-making and stakeholder engagement. Participants will receive a process framework that can be used to map out change in their own associations. 

Associations 2025: High Performance Associations of Tomorrow

Monday April 3 in Vancouver. In partnership with the Canadian Society of Association Executives. 

It's the central question in today's strategy sessions: What must your associations do to thrive -- not just survive -- in the next decade and beyond? Past approaches to achieving success will no longer assure your organization's relevance in the future. Building upon the inaugural event on the future of associations in Toronto, Association 2025 is now coming to Vancouver on April 3, 2017. Brought to you by CSAE in cooperation with The Portage Group, this fascinating full-day summit explores the changes associations can expect to see in the next decade and how to manage them.

Make 2017 a Home Run for your association and register today! See you there!

Back to The Future: Associations in 2010

The Associations 2025 Summit is coming up next week! http://bit.ly/1MnbCmG

It is a collaboration between The Portage Group, CSAE and a group of inspiring leaders from associations and businesses across Canada. Together in a fun and interactive format, we will explore the landscape of associations today and discuss what trends will shape the sector in the years to come.

I found this article from Carol-Anne dating back to 2010 where association professionals were asked to weigh in on what they think a successful association would look like five-to-six years into the future. Well that future is here. Lets explore if those prophecies have turned into reality.

I think that while tactics will evolve and achieving success will become more of a challenge than ever before, the things that will take an association to the top and keep it there will be the same as what they are now: In my version of the future, differentiation, innovation, value and engagement will continue to be the factors that make or break not-for-profits of all shapes and sizes.

Here are a few of the most crucial ways your Association should adapt to thrive: 

Customized Membership

The survivors will be those who are truly able to stand out from the crowd by being able to deliver value in a world where the term means something different to each member. In order to provide a unique experience that members can’t replicate elsewhere, membership and all that it involves will become more customizable. 

New Revenue Models

Increased competition from sources such as the internet and social media are allowing people to access networks and resources without having to pay a membership fee. Associations will increasingly have to give away for free a lot of what they have until now leaned on as their main sources of revenue.  Some real outside-of-the-box thinking will be needed to help associations figure out how to generate enough revenue to be able to achieve their mandates.

Flatter, Less Hierarchical Structures

Many associations today have structures that are left-over from the days when boomers joined right out of school and stayed until retirement. This multi-layered and bureaucratic structure doesn't fit in a world where people need access to information, resources and decision-makers immediately without having to jump through multiple hoops and gatekeepers. Future associations structures will be flatter so as to be more accessible, responsive and nimble.

Evolution of Volunteerism…and Engagement

The reality is that people are busier than ever before and have more things competing for their time. Social media will be a great tool for the innovative association looking to recruit, retain and engage.  The markedly ‘un-linear’ and transparent nature of this medium has real potential to help boost engagement among all stakeholder groups, from members and volunteers to staff, board members and donors.

Transparency Will No Longer Be An Option

As social media moves more into the foreground, non-transparency just won’t be an option anymore.  When associations mess up, they will have to face the music.  If you haven’t followed the Kiva.com saga, this charity is a great example of how social media makes this happen.  Here’s an article on the debate from the New York Times. (http://www.nytimes.com/2009/11/09/business/global/09kiva.html?_r=1&src=tw)

The Great Age Divide

The baby boomer generation is retiring and will continue to have a significant impact on not-for-profits.  All of the stakeholder groups will start looking a lot younger - from association staff, board members to volunteers and donors. 

Helping members to attract ‘young blood’ to their industries, adjusting to the new leadership styles of a younger generation, and finding ways to transfer tacit knowledge between seasoned executives and young leaders are just some of the challenges associations will face in this arena.

So what do you think? Are these still the most relevant challenges happening in your association? How have you adapted?

We look forward to seeing your top leaders and up and comers in Toronto on April 19th. At Associations 2025 Summit!

Get ready to explore solutions and create change!

 

Associations 2025 Summit Coming Soon!

You’ve demonstrated a consistent commitment to keep your board and members aware of major trends, risks, and strategic issues that will shape the organization in the coming years. Knowing that there are many new challenges that association executives face today that didn’t exist 15 years ago, The Portage Group and CSAE are looking to gather the brightest stars in your association and the true leaders and have a focused conversation at the Associations 2025 Summit this coming April 19, 2016 in Toronto.

 We will be offering a variety of dynamic presentation styles, similar to Ted Talks, at The Associations 2025 Summit, with a more interactive case study exploring  (Re)Creating Tomorrow’s High Performance Association mid day.

 Some of the topics we will look at are:

▪       How will the next generation of members define value?

▪       What associations are successfully transforming their model to enhance value for their boards and members?

▪       Understanding the environment of 2025 – the workplace, workforce, economy, and Canada itself and changes already underway.

▪       What leading organizations will be seeking in their top executives

 

Associations 2025 Summit will feature some dynamic speakers:

▪       Bill Greenhalgh, CEO, Human Resource Professionals Association

▪       Diane Brisebois, President & CEO, Retail Council of Canada;

▪       Chris Conway, CEO, Cement Ontario;

▪       Andrea Stairs, Managing Diretor, eBay Canada.

 

It will be a day that will hopefully start a trend in itself!  We would ask you to bring your best for a day of collaboration, learning and networking amongst established association leaders and the up and comers. The conversations to come out of the Summit will aim to bring significant value back to your association in its planning for the future.

 How do you prepare for the coming years and demands?  Join us for Association 2025 Summit, as we re-think how to leverage the power of associations. Be part of the answer.

 For Details and to register go to:

 http://www.csae.com/Education-Events/Details/ArticleId/2419/Associations-2025-High-Performance-Associations-of-Tomorrow

 #toronto #april19 #associations2025

Your Association Will Look Very Different Ten Years From Now: What Are You Doing About It?

Reading this article on technology trends for 2016 got me thinking: It's hard to believe that just a decade ago, most of us had never heard of the term 'smartphone.'

Personally, I am always a little panicked when my phone is not within arm's reach. Also, I will admit that I have a slightly dysfunctional relationship with my GPS - which I have named Sneaky Suzy - and without whom I would (literally) be lost. I'm not proud...but I'm also not alone. Seventy-one percent of you sleep with your cell phones. Over sixty percent of you call, text or email from the washroom (!) You know who you are.

Did you know that by the end of 2016, nearly 2 billion people will have one of these little devices? We all know how much of an impact information technology is having on our society but how is your association translating it into new and innovative ways to deliver tangible member value?

Here are just a few of the ways some of the associations we have worked with recently are leveraging technology to meet member needs and solve member problems:

  • Using big data to truly understand current and prospective members so that associations can offer customized programs, services and communications
  • Mobile apps with easy and immediate access to tools, templates, information and other resources members can use on the job
  • Offering a ‘storefront’ on the association’s domain for smaller business members who want a web presence but who otherwise might not have the resources or know-how to develop one
  •  Easy-to-use systems for procurement and bidding
  • ‘Match-making’ applications that connect members to potential employees with a strong potential ‘fit’ to their needs and culture

The above is just the tip of the iceberg: What would you add to the list?

Beyond the continuous stream of disruptive innovation taking place, associations are facing a perfect storm of change in the environment inside which they operate. Leadership. Staff. Structure. Membership. Programs and Services...it's all going to look very different ten years from now.

Technology and member value is just one of the questions we will be looking at in April at the Associations 2025 Summit in Toronto - an opportunity not just to hear about what other leading associations are doing to position themselves for success into the future but to engage with your peers to address todays' evolving association environment.   Registration is open- don't miss this great event!

 

Associations 2025 Conference #futureassn

The Portage Group and CSAE will be coming together to collaborate on Associations 2025, a look at what will be the future of associations, trends that are happening now and predicting new ones and showcasing which associations have been able to stay ahead of the curve, retain members and grow their member base.

Over the next 2 months, leading up to Associations 2025 on April 26, 2016 we will be exploring the topics:

  • How do association professionals anticipate big trends like information technology, aging demographics and industry consolation? Where is there innovation?  

  • How will your association be affected?

  • What are you doing to become forward thinking, future association?

  • How is your association positioned to attract and retain quality employees?

  • What do the future leaders of your association need to know so that you may continue to thrive well into the future?

  • Virtual offices, aging demographics, constant access and communication, and an increased desire for work-life balance… what adjustments does your association need to make to stay ahead of the curve?

We will be looking to you, the association professionals, the board members, the new hires, and the upcoming executives, to contribute feedback on what you see, what you like, what you understand or feel is needed. What questions do you have?

We want an open dialogue so all voices are represented.
What do you think things will look like this year? Next year? 2025?

Lets stay engaged and work on communicating with each other, sharing ideas, and expressing how to keep our industry moving forward and keep our members happy and involved.

Looking forward to your comments and feedback!